What is SMM?
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.
One of the key components of SMM is social media optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for drawing new and unique visitors to a website.
Facebook is largest social media platform which engages almost billion of traffic. Best way to engage with customers are through social media platforms.
Engage your business with Millions of Professionals through LinkedIn Marketing Services. It is world's largest professional network website. Targeted Mails, Drive Leads, Image Ads, Video Ads.
WhatsApp Messenger is a cross-platform mobile messaging app with the 800 Million plus users worldwide .WhatsApp available for the different mobile platforms i,e Android, iPhone, BlackBerry, Windows Phone and Nokia .For sending the messages through WhatsApp required the Internet plan which is used by you for Emails & Browsing Internet , this makes this application the cheapest way of sending the messages worldwide.
WhatsApp also attracting the marketeers as they can not only send the text but also the image, Video, Audio, vCard’s even one can send his/her location which makes the WhatsApp Messenger different from the traditional SMS.
Brands and businesses of varying sizes make the mistake of attempting to be active on all popular social media networks. In theory, being on every platform means you have the potential to reach more possible customers. However, this leads to poorly used budgets, lacklustre content, and a low return on investment.
Instead of spreading yourself, your content, and your marketing budget too thin, identify which social media platforms are right for your strategy. After all, not all social networks will deliver the marketing results you desire.
It is very necessary to pickup a right social platform for achieving your market and branding goals and for this company may also hire Social media strategist who analyzes the whole business and tells which social platform would be useful for our business.
Advantages of Social media marketing:
a) Social media may bring the desired traffic for your business.
b) Using social media may boost your SEO score.
c) Social media presence may increase your Brand loyalty.
d) Social media may lead to increase your sales.
e) Your competition is already social.
Social media Posts tips :
a) Create a Social Media Plan for Each Social Media Channel. If you fail to plan, you plan to fail.
b) Post Consistently. Sending out one Tweet per day just isn't going to cut it.
c) Be Picky About What You Share.
d) Use a Social Media Management Tool.
e) Post More Images.